This is my Real BIO

My name is Amy Ransdell. I'm driven by passion, curiosity, and purpose. I'm a behavioral transformation architect. AND just like you, I'm also human.

Above is a list of accomplishments in business ... and also, I believe it's important to know these things about me as well...

I'n my life I've been disappointed, abandoned ,and left holding the bag. I've struggled financially. I've had projects, businesses, goals, plans ...go horribly wrong and wonderfully right. I've felt extreme loss. I've experienced isolation and loneliness. I know what it feels like to be stuck, filled with doubt, and my confidence shaken. I've lost loved ones. I've been divorced. I've been a single parent. I've been homeless and void of hope. I've had partnerships sink the ship. I have stories of trauma, abuse, and anguish. I've experienced the shift of friends and support that comes with growth. I know personally the impact of imposter syndrome. I've had to pivot and change direction. I've had to dig deep to remind myself of my purpose. I had to choose NOT to be the victim and not give up on what I'm worth. I know all too well the weight of limiting beliefs.

I live by the RebelCode™ and the performance tools I preach. The routines and self-discipline strategies we implement with clients I implement to be in flow, in optimal peak state, performing at my best so I may pursue unreasonable, unorthodox, unconventional, grandiose goals just like you.

I've shared all of this because I want my clients to know that I have also been in the trenches. I've done the hard things. I too am focused on building an extraordinary life. I've personally faced many challenges (in life and business) and I've coached many people through life-changing experiences. I have been a leader, a coach, and an advisor to top tier performers for over 20 years. I've worked with clients who have experienced extreme loss, life-threatening illnesses, had miscarriages, been assaulted, lost everything, been through bankruptcy, battled addiction, struggled with anxiety, ptsd, ...and more. I I've been behind the velvet curtain and know the secret challenges of elite clients from high-ranking military veterans to Inc100 executives and multi-millionaire investors and entrepreneurs.

It is our very approach to peak performance used with our clients that also once saved me from the brinks of depression, quitting, giving up, and worse. It is the work we do here that has been the catalyst for my growth. It is the work we do here with clients that has given me the tools I needed to elevate the quality of my life while dominating in business.

Since before I can remember I've also always been a REBEL ...driven to write my own rules and do life on my own terms regardless of what life handed me. That determination and my experience with the performance approach we implement here is what sparked my passion to learn everything I could to help impact 1000s of other rebels the way this work has helped me. I want to help them re-write and redefine the rules to do life on their terms too. I want to help fellow top tier performers elevate their own rebellions against the status quo, against circumstances, against expectations, and challenges. I believe that everyone should rebel against what's holding them back from having the extraordinary life they want and deserve both personally & professionally.

What I've found after working with 1000s of individuals, is that at every level all of us, top tier rebel performers no different, have the same challenges and needs. As rebels we have also the same desire deep down to grow, to explore the uncomfortable, to pursue the unreasonable ...even when our present circumstances or the challenges we are experiencing push back.

I've learned that each of us know at our core that when we open up and allow deep insight into our unconscious thoughts and internal identity that our lives begin to elevate. It's when we allow our authentic selves to shed the weight of what our external experiences try to hand us, that we become all we were created for. It's when we connect viscerally to our dreams, to our purpose, to our meaning .. that we reach our greatest potential.

Oh, and surprisingly I'm also an introvert at heart who loves every opportunity to enjoy nature, especially the ocean. You'll never have to twist my arm to head to the slopes, dive, or go fishing. My family and I spend our time together exploring, being adventurous, and trying new things.

I am a coach who ASKS
daring questions and LISTENS
so my clients get RESULTS


A couple of favorite quotes:

Glenda the Good Witch of the North to Dorothy (Wizard of Oz) :
"You had the power all along my dear"

Yogi Berra: "If you don't know where you're going you'll end up some place else."

Thomas Eddison: "Opportunity is missed by most people because it is dressed in overalls and looks like work."

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RulesReWritten™
Helping top-tier performers bring their A-Game to the field mentally, physically, emotionally, congruently ___is our mission.

No sideline sitting.
No leaving less than what we are capable of on the field.
No excuses, no avoidance, no shrinking from ownership.
No, this is where we step up to dominate personally & professionally.

Behavioral Transformational Coaching
Peak Performance Coaching
DEEP COACHING FOR RESULTS